

Our story
Built by a woman who couldn’t find the care she needed. So she made it.
Dana was a COO running a company and raising a family when perimenopause hit hard. She was used to making decisions with good data. As a patient, she found almost none of it.
Her doctor rushed her. Google terrified her. Friends had wildly different advice. So she built the coach she wished she’d had at 42 — warm, honest, and never in a hurry.
“You deserve a coach in your corner who knows what your body is doing before you have to explain it.”










